Who We Are

At New Plan Capital we believe in helping our clients protect their assets through valued advice, exclusive rates, and uniquely customized loans. We understand that change is constant, yet our goal is to offer innovative solutions for our clients as well as capital market expertise. As a firm our objective is to enable clients to maximize the value of their real-estate holding while we offer unmatched customized financing solutions.

At New Plan Capital we have earned a solid reputation for successful structuring, placing, and closing of commercial deals. We believe in working hard for our clients and building strong relationships with both the borrowers and lenders. In doing so we conduct our business with the highest level of professionalism and integrity which helps to lead our clients to the most competitive capital market.

Our long term plans are to ensure client commitments and any future objectives for their properties. We enjoy a high level of ongoing repeat business which attributes to our client-focused approach.

We at New Plan Capital thrive on our ability to provide excellent services. Our loan team members have extensive experience in their local market. We can provide all borrowers with a broad base of national commercial real estate resources.

Meet Our Team

Babak “Bobby” Broukhim


Babak “Bobby” Broukhim is the founder and CEO of New Plan Capital. Bobby earned his bachelor’s degree from the University of California Los Angeles in 2003 and has been involved in the real estate investment banking since 2001.

Prior to forming New Plan Capital, Bobby worked for several reputable commercial real estate firms where he expanded his knowledge of real estate finance and developed his professional commercial financing relationships with borrowers and lenders alike. His educational background and established relationships in the business, coupled with his clear and strategic vision have proven to be an exceptional asset to the success of New Plan Capital. Bobby is a Licensed California Real Estate Broker with finance experience across virtually all product types, including multi-family, retail, office, hotel, industrial, healthcare and self-storage.

Bobby’s main responsibilities include generating new business and developing and executing better strategic plans for the company to stay ahead of the competition.

Cristal Huizar is a senior loan analyst and executive assistant to Bobby Broukhim. She’s an undergrad from CSUN with emphasis of finance and communication. She is responsible for collecting and verifying applicant’s personal and financial records for loan origination. She works closely with clients and keeps them up to date with their loan process.

Cristal Huizar

Senior Loan Analyst

Contact New Plan Capital Today!

© 2018 New Plan Capital. NPC is a mark of New Plan Capital, A California Financial Corporation
Department of Real Estate – License Number 01837476